ANCC MAGNET tradeshow campaign
Campaign to promote ABILITY's trade show presence at the ANCC MAGNET conference including a landing page, emails, social posts, direct mail postcard and printed collateral to drive demo requests and booth traffic at the event.
I worked on the creative direction for this campaign, as well as designing the landing page and collateral. I collaborated with a developer to build the landing page and implement the scheduling functionality.
A pre-show postcard to drive demo sign-ups as well as traffic to our booth:
A printed piece that attendees would receive in their welcome tote when they arrive at the trade show: